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Learn the fundamentals of global business, design thinking, and innovation in the heart of London.
Travel to London to attend classes at Hult International Business School. Enjoy living in the heart of the city, exploring London during your free time and embarking on a long weekend excursion to Paris! Your educational experience abroad culminates with a case study presentation, where you’ll put what you’ve learned into practice before a panel of industry leaders.
Upcoming travel dates:
Summer 2024: Jul. 5 – Aug. 2
Program Itinerary
Click here to download this itinerary as a PDF.
Note: This itinerary is subject to change due to availability and local conditions at the time of departure.
London
3 Weeks
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London: Orientation
Fly to London and explore the city with an EF Tour Director and your Student Life Coordinator, then attend campus orientation and get acquainted with your cohort. Enjoy free time your first weekend to settle into your surroundings.
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London: Global Business Introduction
Live like a local and get to know your new home for the next four weeks. Start your course at Hult International Business School, where you’ll discover the principles of design thinking in small groups at an international company.
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London: Market Definition & Ideation
Begin to identify your target market for your business challenge by creating personas and empathy maps. Brainstorm in your group ways that you can create value for this customer.
Paris
3 Days
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Paris: Guided Exploration
Enjoy a weekend of exploration in Paris! Embark on a walking tour of the city and take a cooking class with your cohort in this international food capital. Explore the City of Light independently before boarding the train back to London.
London
1 Week
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London: Business Plan Development
Start testing your solution to the business case challenge, and learn how to create financial models and marketing plans to turn this idea into reality.
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Global Business: Case Study Presentations
Complete your studies by presenting your findings and pitching your team’s proposal before a panel of industry experts.
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London: Wrap-Up
Reflect on your time in London with your cohort and Student Life Coordinator, as you prepare to take this experience and use it in school, job interviews, and in your future career.
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Meet the professors from the 2023 cohort
Daniel Rukare
Professor of Entrepreneurship and Global Innovation
Daniel has a wealth of academic and commercial experience spanning academic positions at a number of institutions in the UK as well as time spent working for FedEx and DHL. In addition, he is an entrepreneur himself and runs two private businesses.
Liliana Caimacan
Associate Professor of Innovation, Design Thinking, Marketing, and Branding
Alongside her role at Hult as Professor of Innovation and Faculty Leader for the Hult founders Lab (Hult’s in-house start-up incubator), Lilian also works as the Head of Innovation for Tata Consumer Products. She brings over 10 years of experience working with Unilever.
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